Curren$y and his Jet Life crew are in the works to release their mixtapes in a different way then everyone else. Reports say that they are in the talks with BitTorrent to figure out a way to release mixtape bundles through the site.
The label/group’s Digital Marketing & Brand Strategist Austin Leigh to BitTorrent’s blog said.
“When the discussion began with BitTorrent, it became apparent that that Bundle format could help us reinvent and grow 2.0 mixtape culture,” . “Jet Life has built a massive audience by embracing a D.I.Y., direct-to-fan mentality from the start. We’ve always put listeners first. BitTorrent allows us to reach these fans – as well as one of the largest audiences online.”
Jet Life’s first bundle with BitTorrent will release on July 30, the bundle will reportedly include contest opportunities, interactive posters and tour video footage.
Curren$y is currently working on Pilot Talk III and the album is pending a release date.